I am a builder of both physical infrastructures and digital ecosystems. With a Master of Science in Construction and Real Estate Management from HTW Berlin , my career is anchored at the unique intersection of structural engineering, quantitative corporate finance, and agile software development.

I don't just manage tasks; I own the strategic lifecycle of products. My professional journey spans steering multi-million-euro large-scale construction projects (> €180 Mio. with Bauplanung Stoessel) using advanced Earned Value Method (EVM) controlling, alongside founding and scaling automated digital marketplaces.

As an E-Commerce Product Owner, I have successfully launched multiple live platforms. When OpenAI disrupted the market, I navigated the high-uncertainty lifecycle of Deutschtextland (a cloud-based SaaS platform built on Python/Heroku), successfully pivoting the product roadmap toward a hybrid AI-augmented architecture. My deep-rooted background in B2B sales and international trade fairs from an early age gives me a rare edge: the ability to blend raw data analytics with deep customer empathy.

Driven by data and financial engineering, I also engineer content assets via sali1investment on YouTube, modeling complex project economics like NPV, IRR, and Discount Rates. Whether managing sprint backlogs in Jira or controlling cost baselines on a heavy construction site, I specialize in eliminating execution friction and driving sustainable product growth.